Paramount+
Paramount+, the new home of UEFA Champions League, was preparing for their first ever broadcast outside of their London studio — Destination Brooklyn. Working alongside the full-service agency, BOOM Ventures, we were tasked with consumer activation concepting and designing environmental creative (signage, graphics, branding) in just under 4 weeks. Ultimately, we set the stage for future fan-centered activations where studio talent are able to directly engage with fans of all crests.
User Generated Content (UGC)
360 Cam
Contribution
Art Direction, Consumer Activation Concepting, Presentation Design, Experiential Design (signage, graphics, branding)
Team
Imani Youngblood (Graphic Design, Production Design), Justin Block (Copywriting)